Showing posts with label Juliet Flesch. Show all posts
Showing posts with label Juliet Flesch. Show all posts

Saturday, August 15, 2015

Misc: Who Reads Romance (in the US) and Does Popular Culture Shape National Identity


Thanks to various people on Twitter for news that,
According to Nielsen’s Romance Book Buyer Report, romance book buyers are getting younger—with an average age of 42, down from 44 in 2013. This makes the genre's average age similar to the age for fiction overall. In addition, 44% of these readers are aged 18-44 [...].

Romance book buyers are still more likely to be female than buyers of fiction overall, but with more attention than ever directed to the genre—especially given all the media coverage of Fifty Shades of Grey—more men are coming into the fold. In first-quarter 2014, men accounted for 15% of romance books purchased, compared with 12% in 2013.

These demographic changes aside, the general profile of romance fans in the U.S. remains fairly steady. Nielsen data shows that romance book buyers are more likely to be from the South and Mid-West regions, tend to be retired and identify as Christian.
More details here.

I saw a call for papers which is probably not looking for submissions from literary critics but which asked some questions I found interesting:
The existence and fundamental importance of nations, national identities, or national boundaries is rarely questioned. Yet, the scholarly literature on nationalism has shown that national communities are socially constructed, that national identities are fluid, and that national boundaries are constantly contested. Clearly, maintaining nations requires a great deal of collective effort. How is it that this effort is rendered invisible? How have nations come to be seen as natural? Why do individuals buy into the idea of national identity?

In order to fully answer these questions, we need to examine the links between nationalism and popular culture. Movies, TV series, popular music, sport, video games, comics and other elements of everyday culture are intimately involved in the production (and contestation) of nationhood. Showtime’s hit series Homeland, for example, closely reflects American values and sensibilities.
I've been working on a book about politics and US romance which, I hope, shows that there are some distinctively US elements to a lot of US romances. That, and Juliet Flesch's book about Australian romance, suggest that romance can work to reinforce national cultural norms and ideas about what it means to be a member of that nation. Jack Elliott's research demonstrates that some significant differences can be detected in authors' word choices:
the North American region has its own distinctive characteristics. [...] Some of these don’t have much bearing on theme or ideas—the use of “toward” rather than “towards,” for example, or the frequent use of the word “gotten”—but look at the striking preoccupation with time in the North American novels! “Forever” and “anymore” are both words favored by North Americans—although the more workaday “afterwards” is not (that’s a European word).
In addition, I wonder if there's an extent to which romance has tended to strengthen national boundaries by reinforcing stereotypes about stereotyped "Others": loyal kilt-wearing Scots, hot-blooded Greek tycoons, vengeful Italian aristocrats, proud Spaniards and domineering sheikhs from a variety of entirely imaginary nations.

Tuesday, February 21, 2012

Australian Romance


Last week I made an appearance at the Australian Women Writers blog, talking about Australian romance (you'll have to scroll down the page a little to get to my guest-post). More expert opinions on the topic are to be found in

Sold by the Millions: Australia’s Bestsellers
Editor: Toni Johnson-Woods and Amit Sarwal
Publisher: Cambridge Scholars Publishing
Date Of Publication: March 2012

The book contains a chapter by Hsu-Ming Teo on "Britishness and Australian Popular Fiction: From the Mid-nineteenth to the Mid-twentieth Centuries":
She concludes that while children’s and men’s popular fiction “successfully indigenised or even Americanised after the Second World War, the same was not necessarily true of the bulk women’s romance novels, even at century’s end.” The reason for this, according to Teo, were the “conditions of national and international Anglophone publishing in the twentieth century” that to a large extent “shaped Australian popular fiction in such a way that women’s romance novels remained tied to the apron strings of empire, attentive to the demands of British editors and an overseas market even as a distinctive postcolonial ‘Australianness’ was
asserted.” (xi)
and a chapter by Juliet Flesch, "The Wide Brown Land and the Big Smoke: The Setting of Australian Popular Romance":
Juliet Flesch in her chapter, focusing on the mass appeal of Australian popular romances, examines how far the Australia’s romance novelist’s “portrayal of the natural or built environment” and Australian society “reflects Australian reality”? She concludes that “the impressions overseas readers will gain from some Australian romance novels at least is reasonably accurate,” as “the society described in modern Australian romances reflects the way Australians like to see themselves––egalitarian, optimistic, resilient, welcoming, etc.” (xii)
I haven't read the book (it's not out till March) but more details and a link to an excerpt (which includes the foreword) can be found here.

Wednesday, August 24, 2011

Disappearing Difference


Laura Vivanco recently posted on the differences between the UK and Australian covers of Maisey Yate’s The Highest Price to Pay, suggesting that it is the first Mills & Boon ‘Modern Romance’ title to feature a black protagonist on the cover. Of course, while not of African-Caribbean descent, non-white heroes have long been depicted on ‘Modern Romance’ covers in the figure of the sheikh. Yet the racial politics of sheikh romance covers are not straightforward either. The erotic fetishising of contrasting skin colour is a well-documented trope in both modern and older sheikh romances and is commonly used in ‘Modern Romance’ titles:
The dark bronze of his body was in contrast to her own paler skin and as he lay down beside her she was fascinated by the sight of his large long-fingered hand splaying possessively across her body. Who’d have thought anything so simple could be so erotic? (West, For the Sheikh's Pleasure, 104)
Jessica Taylor has written that sheikh romances are one of the few occasions when the colour line is broken in North American category romance (1036). Hsu-Ming Teo observed that the covers of sheikh romances in the 1990s (so before the start of the Mills & Boon ‘Modern Romance’ series in August 2000) emphasised and celebrated racial difference as symbolised through skin tone (250), which seems to correlate with the eroticisation of contrasting skin colour in sheikh romances. Teo’s observations are initially corroborated by Juliet Flesch’s findings that the covers of sheikh romances published in the late 1980s and early 1990s emphasise a contrast between a blonde heroine and a dark hero.

However, Flesch goes on to observe that the covers of later sheikh novels published in the 1990s by the same author reveal less contrast between hero and heroine (214-215). Whilst both Teo and Flesch research novels published in the 1990s, my analysis of novels published from 2000-2009 reveals a surprising shift which correlates with Flesch’s conclusions about later sheikh novels. On the covers of some sheikh titles published in Mills & Boon’s ‘Modern Romance’ series over the past ten years, sheikh heroes have been whitened and a suggestive contrast has arisen between the representation of heroes in the text, where contrasting skin colour is eroticised, and the covers, where the contrast in skin colour is reduced and, in some cases, completely elided. Of the 57 sheikh romances published in the ‘Modern Romance’ series, only six appear to emphasise a contrast in skin colour on the cover (see for example The Desert Sheikh's Captive Wife and Traded to the Sheikh). The six novels which emphasise racial difference seem to be clustered in the two-year period from 2006-2008: Emma Darcy’s Traded to the Sheikh (2006); Sandra Marton’s The Desert Virgin (2006); Jane Porter’s The Sheikh’s Disobedient Bride (2006); Sharon Kendrick’s The Sheikh’s English Bride (2007); Lynne Graham’s The Desert Sheikh’s Captive Wife (2007); and The Sheikh’s Convenient Virgin by Trish Morey (2008).






Eighteen covers remove the couple from the cover all together, substituting a desert landscape, which seemed to be the preferred format until around 2005 (see The Arabian Mistress);










24 covers feature a couple who have no evident skin colour contrast (see Desert Prince, Defiant Virgin and The Sheikh's Ransomed Bride);































and nine covers have a slight, discernable difference, but which is not the main focus of the cover (see The Sheikh's Unwilling Wife).










Many of the covers are unique to sheikh romances published in the UK; although the same titles are published in North America and Australia, it is only since Miranda Lee's Love-Slave to the Sheikh (2006) that the UK covers have used the same images as the North American 'Harlequin Presents...' and the Australian 'Sexy' covers.

There seems to be no correlation between the skin colour of the sheikh hero on the cover and in the text. For example, Annie West's The Sheikh’s Ransomed Bride describes how the heroine’s ‘breath stopped at the sight of him there, one large, tanned hand on her pale skin’ (147), yet the cover indicates no difference in skin colour between hero and heroine. In the text, their contrasting skin colour is eroticised, but on the covers, the sheikh’s ability to assimilate into (white) western culture is more prominent. This seems to reveal a paradox within these romances: a desire for difference, but an insistence on sameness.

This paradox is of course reflected in the sheikh hero’s hybridity, he has often been educated in the West, and may have Western (European, North American or Australian) parentage. Marketing a romance novel with a Middle Eastern hero at a time of political instability and western military engagement in the Middle East and North Africa could be seen as risky, therefore Mills & Boon may be attempting to solve this by emphasising the hero’s hybridity on the cover. Yet if the whitening of sheikh heroes on the covers is reflective of this hybridity, it seems odd that this would not be the case in the novels themselves, where the contrast in skin colour between the hero and heroine is regularly highlighted.

Perhaps what these covers indicate is that ‘sheikh-ness’ doesn’t necessarily have to come from the skin colour of the hero but can be indicated in other ways. For example, on the cover of The Sheikh’s Ransomed Bride the display of fabric, wood carving on the bed frame, a stone archway and a pool are Orientalist markers which signify the ethnic identity of the sheikh as well as his geographical locus in the east. The cover of The Sheikh's Unwilling Wife is similarly clear in its use of markers of ethnicity, displaying stone arches behind the hero and heroine, and tokenistic Orientalist markers in the candle, pouring jug, vase and basket. These serve to indicate that although his skin seems to be white, the hero on the cover is still a sheikh. This may also be achieved by the novels’ title; ‘Modern Romance’ sheikh novels are the only subgenre which always indicate that the hero’s identity by using the words ‘sheikh’ (e.g. Sandra Marton’s The Sheikh’s Wayward Wife (2008)), ‘Sultan’ (The Sultan’s Virgin Bride by Sarah Morgan (2006)), ‘Desert’ (Annie West’s The Desert King’s Pregnant Wife (2008)) or Arabian (The Arabian Love-Child by Michelle Reid (2002)). So it is racial, not ethnic difference which is removed in the whitening of the sheikh hero, which begs the question: if it is not skin colour, what makes a sheikh?

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Emma Darcy, Traded to the Sheikh (Richmond: Harlequin Mills & Boon, 2006).

Juliet Flesch, From Australia with Love: a History of Modern Australian Popular Romance Novels (Fremantle: Curtin University Books, 2004).

Lynne Graham, The Arabian Mistress (Richmond: Harlequin Mills & Boon, 2001).

Lynne Graham, The Desert Sheikh's Captive Wife (Richmond: Harlequin Mills & Boon, 2008).

Sharon Kendrick, The Sheikh's Unwilling Wife (Richmond: Harlequin Mills & Boon, 2007).

Kim Lawrence, Desert Prince, Defiant Virgin (Richmond: Harlequin Mills & Boon, 2008).

Jessica Taylor, ‘And You Can Be My Sheikh: Gender, Race, and Orientalism in Contemporary Romance Novels’, Journal of Popular Culture 40.6 (2007), pp. 1032-1051.

Hsu-Ming Teo, ‘Orientalism and Mass Market Romance Novels in the Twentieth Century’, Edward Said: The Legacy of a Public Intellectual, ed. Ned Curthoys and Debjani Ganguly (Melbourne: Melbourne University Press, 2007), pp. 241-262.

Annie West, The Sheikh’s Ransomed Bride (Richmond: Harlequin Mills & Boon, 2007).

Annie West, For the Sheikh’s Pleasure (Richmond: Harlequin Mills & Boon, 2007).

Tuesday, March 08, 2011

Recipients of RWA's 2011 Academic Research Grants


The Romance Writers of America have announced the recipients of the 2011 RWA Academic Research Grants, and I'd like to congratulate them. They are:

Dr. Heather Schell, George Washington University

Harlequins in Translation: the Turkish Experience of the American Romance Novel


Dr. Schell's project will examine the popularity of Harlequin romances in Turkey which, while a country with a secular government, is predominantly an Islamic culture. Schell will survey and interview Turkish women who read the romances in translation to learn how they receive and perceive these novels written by and for North American women. She intends to study this data and seek the answers to questions such as: “What accounts for the appeal of these books? Do relationship-dominated books challenge or reinforce international readers’ expectations of gender norms? Do they shape the readers’ beliefs about U.S. culture? Are these books seen as supporting or challenging Turkish cultural values?”
It's quite possible that Schell is going to focus exclusively on the reception of Harlequin romance "novels written by and for North American women" but that description doesn't apply to all Harlequin Mills & Boon romances.

Harlequin's partner in Turkey is Ekip A.Åž and having taken a look at the website advertising Turkish Harlequins, it seems safe to say that not all of the authors whose works they are publishing are from the US. I can see titles by, among others, Kelly Hunter, Miranda Lee, and Nicola Marsh, all of whom are Australian. In the light of Juliet Flesch's From Australia with Love, which claims that Australian romance authors "speak with a voice that is distinctively Australian" (296), I'd be intrigued to discover whether Turkish women, reading the romances in translation, distinguish between or show a preference for, particular settings, or for authors of a particular nationality.
Drs. Joanna Gregson, Pacific Lutheran University, and Jennifer Lois, Western Washington University Craft and Career: the Gendered Culture of Romance Writers

Employing an ethnographic methodology that involves field work, observation and interviews, Gregson and Lois are amassing data that they will then study to uncover the ways “writers construct romance, gender, and sexuality through their writing as well as how they experience their careers as women in ‘the most popular, least respected literary genre’ (Regis 2003: xi). This topic is one facet of their larger study, which Drs. Gregson and Lois position as the first social-scientific study of romance writers. “The primary objective of our research will be filling this gap in the scholarly literature by giving writers’ experiences the systematic, social-scientific attention they warrant.”
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  • Flesch, Juliet. From Australia with Love: A History of Modern Australian Popular Romance Novels. Fremantle, Western Australia: Curtin U Books, 2004.
  • Regis, Pamela. A Natural History of the Romance Novel. Philadelphia: U of Pennsylvania P, 2003.

Sunday, June 28, 2009

Brisbane Conference: Registration Now Open

As is apparent from the news in my last post, there's a lot going on at IASPR. But before we get to 2010, there's the conference planned for Brisbane (13-14 August):
Generously sponsored by the Romance Writers of America, Samhain Publishing, Depaul University, the University of Queensland, and Queensland University of Technology, the First Annual Conference on Popular Romance studies brings together scholars from all over the world, discussing many different aspects of popular romance.

Eminent Australian scholars Juliet Flesch and Lisa Fletcher headline the event. Presenters come from all corners of the globe, including the US, South Korea, Indonesia, India, New Zealand, Italy, and of course, Australia, filling six panels discussing everything from popular romance novels, Japanese manga, and a biography of Princess Diana, to Georgette Heyer, Bollywood movies, and Twilight.
The schedule of papers and events is now available, and the registration page is at IASPR's website.

Tuesday, February 10, 2009

Telling Stories about Australia


I've been reading reports about the bushfires in Victoria (Australia) and, among the many other thoughts I had in response to them, I wondered to what extent Australia is, in my mind, populated by the characters from the romances I've read. Juliet Flesch, in her From Australia with Love: A History of Modern Australian Popular Romance Novels, wrote that
The global reach of Australia's romance novels means that [...] what they tell readers about Australian life and customs, and the ethical positions they express, are as important as how well they describe the physical environment. (294)
and
They [...] speak with a voice that is distinctively Australian. [...] Some are both subtle and humorous; in general they endorse qualities of openness, inclusion, egalitarianism, community spirit and self-reliance. These qualities are not gendered and women as well as men in these novels possess them. The picture of Australian society which emerges is idealised - though in fairness it is perhaps unrealistic to expect greater complexity of viewpoint in work the length of a novella. (296)
Idealised or not, I can't help but think of heroes and heroines such as those created by Marion Lennox and Ann Charlton, who have faced drought and bushfires in the outback. And one thing is certain: there definitely has been a demonstration of "community spirit" in Australia's response to this tragedy:
The Red Cross and Salvation Army have both launched public appeal, and say they have been overwhelmed by the response from around the country.

Salvation Army spokeswoman Pat Daley says would-be donors need to be patient, as phone lines have been jammed with offers of help.

"We're being inundated and we're just asking people to be patient," she said.

"We are very, very gratified and pleased at the response - not only us, but the other agencies and the government response to the special appeal that's been set up," she said. (Radio Australia News)
There are still more stories to be told and read. Kat at the (mainly) Australian romance blog Book Thingo has a poignant post up about the bushfires. She discusses the importance of storytelling:
Just this morning, I was listening to news reports of the devastation that has occurred and may possibly continue. One of the segments was an interview with a psychologist on how to help survivors cope with their loss. One of the suggestions was to just let people tell their stories, because that the act of articulating their experiences helps in some way to make sense of and deal with it. And it was obvious from seeing news footage that in fact many people are just looking for some human contact and to be able to express to another person what they went through.

As a reader and a lover of stories, this really resonated with me. Even though I read mostly fiction, to me the act of storytelling is, at its core, a way for the author to express and explore and expose to me essential truths about human existence and human life. Storytelling is an essential part of how I make sense of my world (as you’d know if you’ve ever had to endure a dinner conversation with me), but receiving stories is how I connect with other people and make sense of things beyond myself.
Edited to add:

A recent news item from Australia seems to prove the point about the power of storytelling and also demonstrates people's need for happy stories, including romances. Media sites from around the world (including some in Spain, the US, Canada and the UK) have been reporting on a "love story" between two koalas:

A love story between two badly burned koalas rescued from Australia's deadliest bushfires has provided some heart-warming relief after days of devastation and the loss of over 180 lives.

The story of Sam and her new boyfriend Bob emerged after volunteer firefighter Dave Tree used a mobile phone to film the rescue of the bewildered female.

She was found cowering in a burned out forest at Mirboo North, 90 miles southeast of Melbourne. [...] it was after reaching a wildlife shelter that Sam met and befriended Bob, who was saved by wildlife workers on Friday, two days before Sam. [...]

Tree, a volunteer with the Country Fire Authority Victoria, has visited Sam since her rescue and was delighted to see she had found a boyfriend in Bob.

'They've really taken a shine to each other as they are both burnt and share the same burnt smell,' he said.

'My heart goes out to the people in these fires and this was so innocent so people have used this to distract them from all the sad stuff that has gone on.

'It gives people a bit of hope.' (from the report on the Daily Mail's website)


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  • Flesch, Juliet. From Australia with Love: A History of Modern Australian Popular Romance Novels. Fremantle, Western Australia: Curtin University Books, 2004.

Thursday, November 08, 2007

Eric Rereads the Romance


Eric's had a review article on romance criticism published, so I thought I'd discuss its contents here. The full reference is Selinger, Eric Murphy. “Rereading the Romance.” Contemporary Literature 48.2 (2007): 307-24 and if you have an Athens password you can read it online here.

Eric defends the genre, observing that the fact "That romance novels can, themselves, display intelligence, worthy politics, and aesthetic accomplishment remains one of the best-kept secrets in literary study, however easy to find and read the books themselves may be" (308-09) and noting that "Romance novels have rarely, if ever, been treated by scholars as aesthetic objects, but rather as fungible, even standardized products" (313).1 The article is, however, primarily a review of the following recent works on the romance genre:
  • Juliet Flesch, From Australia with Love: A History of Modern Australian Popular Romance Novels. Fremantle, Australia: Curtin University Books, 2004.
  • Sally Goade, ed., Empowerment versus Oppression: Twenty-First Century Views of Popular Romance Novels. Cambridge, Eng.: Cambridge Scholars, 2007.
  • Deborah Lutz, The Dangerous Lover: Gothic Villains, Byronism, and the Nineteenth-Century Seduction Narrative. Ohio State UP, 2006.
  • Lynn S. Neal, Romancing God: Evangelical Women and Inspirational Fiction. Chapel Hill: U of North Carolina P, 2006.
  • Pamela Regis, A Natural History of the Romance Novel. Philadelphia: U of Pennsylvania P, 2003.
Eric begins by putting this new romance criticism in its historical context, and very kindly mentions me and a comparison I've made in the past between medieval Castilian cancionero love poetry (which was, for a time, the butt of many an insult from the academic community) and the modern romance genre (312-13). As this is my blog post, I'm going to expand on this extremely minor point from Eric's essay, which I am sure he only made because he's kind and wanted to refer to as many of the new wave of romance scholars as possible.

The typical criticisms of cancionero love poetry were summarised by Keith Whinnom, who quoted some of the insults that dripped from the pen of Marcelino Menéndez Pelayo, who attacked both poets and poetry:
"versificadores débiles y amanerados", [...] "la mente de sus autores, extraviada por el mal gusto" [...] "de más interés histórico que poético" [...] "el convencionalismo a que todos rendían parias" [...] "ausencia de verdadero pensamiento." (Whinnom 9)

"weak and mannered writers of verse" [...] "the mind of their authors, gone astray down the path of bad taste" [...] "of more historical than poetic interest" [...] "the conventionality to which they all rendered tribute" [...] "lack of any real thought"
Whinnom argued that the criticism was wrong, because "ha sido equivocado el modo de aproximarse a la cuestión" ("it has approached the question in the wrong way"; 11) and he suggested that cancionero love poetry should instead be judged in terms of its own style and aims, not by comparison with other forms of poetry which are more varied in their vocabulary, or appear to the critics to be more realistic and sincere in their expression of emotion.

Eric observes that early critics of the romance genre similarly conducted their work while under the influence of certain prejudices about what literature ought to be about, what made it good and what its purpose was: "the first twenty years of serious analysis of romance fiction treated it and its readers with ambivalence at best, and often with undisguised contempt" (309-310). Janice Radway, for example, critiqued the genre because it "fails to supply the reader with 'a comprehensive program for reorganizing her life in such a way that all needs might be met'" (Selinger 310), yet, as Eric points out, "As a rule, comprehensive programs for reorganizing life are the stuff of self-help books, theology, and political manifestos, rather than literature" (310).

Eric then contrasts the newer works he reviews with the older works of romance criticism. He finds that Pamela Regis's book "answers the need for an expansive, theoretically grounded account of the genre and bids fair to be the standard introductory text for romance-fiction study in the coming decade" (311) and "Even those primarily or exclusively interested in ideological, psychological, and philosophical approaches to romance fiction will want to have Regis’s precision tools in their kit" (313).

In Lynne S. Neal's book about inspirational romance "the appeal, aesthetics, and cultural work of such romances receive her attention, since Romancing God: Evangelical Women and Inspirational Fiction attends primarily to readers and reading practices rather than to texts" (314-15), bringing "a new, dispassionate aplomb to the ethnographic analysis of readers" (316).

Empowerment versus Oppression: Twenty-First Century Views of Popular Romance Novels is a collection of essays edited by Sally Goade. These include an essay by Guy Mark Foster in which he "takes up 'black women romance novelists and the taboo of interracial desire,' arguing that 'no other literary form has thus far attempted to take up the vexed question of interracial sex as it relates to black women' with 'the commitment and purpose' of popular romance" (317).2 Emily Haddad's essay "looks at how the enduring subgenre of 'Arab abduction romances' changed in the years just before and after 9/11" (317). Jayashree Kamble's "Female Enfranchisement and the Popular Romance: Employing an Indian Perspective" "reports on the ways the Indian readers whom Kamble surveyed in 2005 both perceive and use the genre" (317).

Eric describes Juliet Flesch's From Australia with Love as "The most fully developed exploration of romance from a comparative perspective, at least so far, [...] a crisp historical inquiry into “whether there is such a thing as ‘Australian romance’” (318).

Deborah Lutz is a contributor to Sally Goade's volume and the author of a book that's been discussed on this blog previously and which Eric refers to as "a radically new way to attend to the genre, and one as needed as the aesthetic turn we find in Regis" (324).

Some other newer works of romance scholarship are also mentioned in passing:
  • “What ‘Race’ Is the Sheik? Rereading a Desert Romance,” Susan L. Blake’s "superb new historical reading of the E. M. Hull best seller in light of the debates over race and divorce in the 1910s and 1920s" (316) in Doubled Plots [2003], edited by Susan Strehle and Mary Paniccia Carden.
  • The "groundbreaking [...] economically focused" (316) “Desire and the Marketplace: A Reading of Kathleen Woodiwiss’s The Flame and the Flower” by Charles H. Hinnant, also in Doubled Plots.
  • The "delightful" (316) “What’s a Nice Girl Like You Doing in a Book Like This?” by Stephanie Burley, "an exploration of 'homoerotic reading and popular romance'" (316), again from Doubled Plots.
  • Sarah S. G. Frantz's "'Expressing' Herself: The Romance Novel and the Feminine Will to Power" in Scorned Literature (2002) in which she "draws on Michel Foucault and Hélène Cixous for an inquiry into romance and the 'feminine will to power.' Her analysis of romance novel scenes in which the hero breast-feeds from a nursing heroine is as vivid and counterintuitive as the scenes themselves, and through old-fashioned close reading of such scenes, she demonstrates the subtlety with which authors have invited readers to identify across boundaries of both gender and power" (317).
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  • Selinger, Eric Murphy. “Rereading the Romance.” Contemporary Literature 48.2 (2007): 307-24.
  • Whinnom, Keith. La poesía amatoria de la época de los Reyes Católicos. Durham Modern Languages Series, Hispanic Monographs, 2. Durham: UP, 1981.

1 To go off-topic, the word "fungible" is one of those which comes up at FreeRice.Com. FreeRice "has a custom database containing thousands of words at varying degrees of difficulty. There are words appropriate for people just learning English and words that will challenge the most scholarly professors". To play the game, an individual has to "click on the answer that best defines the word. [....] If you get it right, you get a harder word. If wrong, you get an easier word. [...] For each word you get right, we donate 10 grains of rice to the United Nations World Food Program."

2 There may be "commitment and purpose", but, as noted in a recent newspaper article on race and the romance genre by Brian Miller, "A Billion-Dollar Romance Novel Industry, And Its Lonely Black Author: The Fabio business finds itself short on diversity", published in the Seattle Weekly yesterday, romances by black authors are usually segregated, shelved in African American sections. This tends to leave the romance sections of bookshops filled with books among whose "covers, where yearning maidens cling to strapping lads with gilded locks, it's nearly impossible to find an African-American face. Nor any Latina features, nor any Asian figures, nor any sign that love exists for nonwhite women."

Friday, August 17, 2007

Romance Novels and National Identity



The RWA (that's the Romance Writers of Australia) held their sixteenth national conference in Sydney, from the 10th-12th August 2007. Here's a newspaper report from the conference which notes that 'The problem for Australian writers of romantic fiction is that it is largely ignored by Australian publishers, save for the odd outbreak of its younger sibling, chick lit. The global centres for romance publishing are New York, London and Toronto'.

In this context, it seems like a good time to discuss just one of the issues arising from Juliet Flesch's From Australia with Love: A History of Modern Australian Popular Romance Novels, that of national identity. Flesch argues that 'Australian romance novels are distinctively Australian in both style and ethos' (2004: 13). She demonstrates very convincingly that many Australian romance authors write about Australian locations and touch on specifically Australian cultural issues (e.g. in novels which feature remote outback locations or which describe Aboriginal culture and characters) but of course not all do (this is particularly the case with the Australian authors of historical romances set in Regency England).

I'm not quite so convinced by the suggestion that all the authors share a common Australian 'style and ethos'. There are a very large number of Australian authors (take a look at the list here) and to take just a few, I'd say that Anne Gracie's style is different from Stephanie Laurens' (who, incidentally, was 'was born in Ceylon (now Sri Lanka)', while Ally Blake's is very different from Margaret Way's. Flesch does, in fact, acknowledge that 'Each writer is an individual whose moral view, narrative preference and skill and sense of humour are different' (2004: 285).

It's a relatively easy matter to identify the nationality of romance authors, although a difference between place of birth and place of residence may complicate matters. Jo Beverley, for example, was born in the UK but has lived in Canada for decades. On her website she describes herself as a 'Proud Canadian and English author'. Note that's 'English', not 'British'. Before Gordon Brown (who's Scottish) became Prime Minister he was quite keen to emphasise his Britishness and he wrote about
a Britain that is defined not by ethnicity but, at its core, by common values and shared interests that, in turn, shape our institutions. Britain pioneered the modern idea of liberty and, not least from Adam Smith onwards, there is a golden thread that intertwines this unshakeable British commitment to liberty with another very British idea – that of duty and social responsibility, which comes alive in civic pride, charitable and voluntary endeavour, and encouragement for what Edmund Burke called the "little platoons".

Most nations subscribe to universal values like freedom, but it is how these values come together – in Britain's case, in liberty married to social responsibility and to a belief in what Churchill called "fair play" – and then are mediated through our institutions and our history that defines the character of the country.
It's hardly a new discussion, though. In 2005, for example, Julian Baggini wrote that
All previous attempts to capture what it means to be British and English have failed. Roger Scruton's essentially rural form of Englishness has nothing to do with the experience of the urban or suburban majority, while "cool Britannia" was a "metropolitan" construction which few outside the major cities - or in them for that matter - could identify with.

The problem is that Britain is wonderfully and irredeemably diverse, and the more specific your idea of national identity is, the more people it excludes. Go the other way, however, and you end up with something too thin. Brown's idea of Britishness included tolerance, liberty, fairness and civic duty. Those last two characteristics were also cited by Blunkett in his portrait of the English. But as the much wiser Lord Parekh pointed out, these can't be uniquely British values, as that would mean that the French, Indians or Danes aren't tolerant, liberal or fair.
I wouldn't deny that there are some broad national differences (though one has to allow plenty of room for personal difference and also cultural diversity within a state). I've even tried to analyse some in the past. But I wonder if Flesch is maybe going a little far in suggesting that
British romance writers are generally unremittingly serious, while American authors depend more on wisecracking dialogue. The laconic humour in Baby Down Under (a characteristic Charlton shares with many others, including Marion Lennox) also distinguishes her writing as Australian. (2004: 259)
She also reports that
Among the characteristics attributed by Australian writers to both hero and heroine are egalitarianism, independence of spirit, a sense of fair play and a sense of humour, as well as qualities which Lucy Walker might characterise as imperturbability and informality and later writers call being laid-back. At a writers’ forum [...] in 1999, one novelist commented that:
in confrontational situations between the hero and heroine, the heroine in a book by a British author is most likely to ‘pout and walk off in a huff without saying anything,’ whereas the Australian heroine is most likely to ‘tell the hero to get stuffed and say it like it really is.’ (2004: 259)
Personally I haven't noticed many British-authored heroines pouting and walking off in a huff. Is this because I haven't been paying attention, or because I haven't been reading the books which feature these heroines? Or is it because whichever Australian novelist made the comments has a certain idea about how Australians differ from British people in general? There's no doubt that there are stereotypes about 'Poms', but whether many British people would recognise themselves in the stereotype is another matter. And I'm fairly sure that many, many British women would 'say it like it really is' rather than huff and pout.

I suspect that there are differences between authors in terms of how aware they are of their own national identity and the extent to which they wish to promote/celebrate them. In 1957 Alan Boon (of Mills & Boon)
sent a copy of [Joyce] Dingwell’s eighth book, The Girl from Snowy River, to the Australian Minister for Immigration, with the comment, ‘We feel it is good propaganda for immigration.’ Dingwell [Mills & Boon's first Australian author] and her contemporary [and fellow Australian], Lucy Walker, both specialised in British heroines and wrote for a British readership. What they told their readers about Australia at a time of high interest in migration was therefore of considerable significance. (Flesch 2004: 276)
Nowadays Harlequin has a specifically American line, targeted at the American market, Harlequin American Romance, with guidelines which specify that 'it's important that these stories have a sense of adventure, optimism and a lively spirit—they're all the best of what it means to be American!' Yet there are also many differences within America, and some authors prefer to celebrate their particular region. BelleBooks, for example 'specializes in upbeat, sentimental, traditional fiction about life in the South. [...] we are primarily interested in gentle, wholesome stories about contemporary Southern life from the 1930s onward'. Here's a short, romantic story, Sweet Hope, by one of their authors, Deborah Smith, which has an extremely strong sense of place and of local traditions and characteristics.

Going back down under, but to New Zealand this time, Cheryl Sawyer's short story From Whence The Music Came was written 'partly in tribute to the love story of Hinemoa and Tutanekei'. The last sentence is: 'he knew what it meant to her to place her hands on each side of his face, kiss his eyelids and say his name, and press her lips to the mouth from whence the music came'. While it's easy to appreciate the romance, a reader can't fully understand the significance of the heroine's actions without knowing the story of Hinemoa and Tutanekei. Parts of it are referred to in 'From Whence The Music Came' but it's related in full here.

So, do romances often reflect the nationalities of their authors? And if, as in the case of the Australian authors writing for editors in America, Canada and the UK, the novels are edited and widely read abroad, does this affect the writing? Does writing for an international audience make authors tone down national differences because different nationalities of readers have different preferences?

  • Flesch, Juliet, 2004. From Australia with Love: A History of Modern Australian Popular Romance Novels (Fremantle, Western Australia: Curtin University Press).

The first photo is a panorama of Uluru (Australia) at sunset, from Wikipedia. The second is another panorama, this time of 'Sydney Opera House viewed from the water with the city skyline behind', again from Wikipedia. I chose them to demonstrate visually the variety to be found in the Australian landscape, and, in this case, between rural and urban, as well as between the outback and the coast. The photos of locations in the UK aren't panoramas, so I had to include them in a slightly larger size so that the details would be visible. This is no reflection on the relative size or merits of the UK and Australia. The first UK photo is of the village green in Comberton, Cambridgeshire, also from Wikipedia. It's in marked contrast to the Norman Foster design of London's City Hall, from Wikipedia.

Details of the Creative Commons licenses for all the photos can be found on Wikipedia, on the pages I've linked to for each photo.

Wednesday, March 14, 2007

Quality, Patriarchy and Popularity


In the comments on my last post Kimber said
I have a troublesome theory that's been nagging at me for some time I wish you would discuss on the blog. The romance blogosphere seems to accept as a home truth that romances are empowering women's fiction unfairly maligned by the patriarchal, white-male establishment.
So I thought I'd oblige. It seems to me that any generalisation about a genre as big as romance is going to be problematic because there are bound to be exceptions, perhaps quite large numbers of them, to almost any claim one chooses to make. Karen Kosztolnyik, who's worked as a senior editor at Warner Books said something about the genre that I've read quite a few times before: 'this is a genre of books where the product is written by women for women'. It's true, but only up to a point. We all know that there are male authors of romance and, according to the RWA's 2005 Market Research Study, '22% of romance readers are male'.

Other claims are much more difficult to either prove or disprove. Jayne Ann Krentz, in her introduction to Dangerous Men and Adventurous Women, writes that a
strong theme that emerges from the essays is that of female empowerment. Readers understand that the books celebrate female power. In the romance novel, as Phillips, Clair, and several others point out, the woman always wins. With courage, intelligence, and gentleness she brings the most dangerous creature on earth, the human male, to his knees. More than that, she forces him to acknowledge her power as a woman. (1992: 5)
What is indubitably true is that the romance heroine is always given what the author thinks, and/or hopes the readers will think, is a happy ending, but readers may disagree about whether the HEAs in particular books truly represent a triumph for the heroines of those novels. All About Romance had a column about 'heroines who need to be slapped upside the head [and] heroes in need of a good kick in the you-know-where'. It seems to me that when readers classify a book as being about a doormat who marries a jerk, they aren't considering the outcome to be a 'win' for the heroine.

Jenny Crusie says that
The fairy tales I read as a child told me that boys' stories were about doing and winning but that girls' stories were about waiting and being won. Far from setting out on their own quests, women were the prizes in their own stories, and the less active they were--do NOT be a pushy, knife-wielding stepsister--the better their chances were of getting the castle and the crown.
so she
rewrote the fairy tale and recast the canon so that I was at the center of the story. It told me that what I did made a difference, that the things I understood and had experience with were important, that "women's stuff" mattered. It gave me female protagonists in stories that promised that if a woman fought for what she believed in and searched for the truth, she could strip away the old lies about her life and emerge re-born
Romances can do that but I think it would be impossible to deny that some don't. Are Barbara Cartland's novels empowering re-writings of the fairy tale? Or do they tend to imply that a powerful man can only be 'tamed' by a sexually innocent, startling beautiful young woman? Cartland's heroines get their happy endings, they 'win', they show courage and certainly gentleness, but does the emphasis on the ways in which the heroine is exceptionally lovely, gentle and innocent empower other women? Or does it suggest that we will never be as deserving of a fairytale ending because we lack the qualities embodied in the heroine? And why are we offered so many heroes who are rich, rakish, distant, sexually experienced older men? Is the implication that a man who was poor or only comfortably off, of a similar age to the heroine, lacking in sexual experience and emotionally open wouldn't be worth winning? And what if we prefer not to think of the relationship between the sexes as a competition or battle to be 'won'? Why does it have to be about 'winning' anyway? Can't we have heroes and heroines who co-operate? Actually, we do, and that's acknowledged by many of the authors whose essays appear in Dangerous Men and Adventurous Women, even as they state their strong preference for heroes who need to be 'tamed'. So, while it's (almost) always the case that a romance has a heroine and she's rewarded at the end of the novel with requited love, the nature of the heroine, who/what she struggles with and the precise nature of her reward (is it a reformed rake and motherhood? is it a new career and a younger man?) can vary.*

Krentz also writes that the essays in Dangerous Men and Adventurous Woman explore:
A third theme, one related to empowerment, [...] that of the inherently subversive nature of the romance novel. Romance novels invert the power structure of a patriarchal society because they show women exerting enormous power over men (1992: 5)
I'm not sure how subversive this really is. I wouldn't deny that romances can be subversive, but I certainly don't think that all of them are. The idea that women exert 'enormous power over men' is at the heart of Victorian chivalrous ideals and in an earlier post I discussed why I don't think that was generally 'empowering' for women, despite the fact that proponents of chivalry claimed that women exerted enormous power over men. Mary Wollstonecraft, on the other hand, was considered subversive:
"Educate women like men," says Rousseau, "and the more they resemble our sex the less power will they have over us." This is the very point I aim at. I do not wish them to have power over men; but over themselves. (from her Vindication of the Rights of Women)
And she wasn't at all anti-sex or male/female relationships:
Mary worked on a final book, The Wrongs of Woman; or Maria, a kind of sequel to The Rights of Woman. In it she revealed the need of women for companionship and freedom to express their sexuality, as well as for reason and independence. The originality of the book lies in its depiction of a working class prostitute who, along with the sensitive and adulterous heroine, is allowed a voice as she tells her story of immense and continuing suffering. The novel was unfinished, for death came tragically to Mary. (Todd)
Another point to bear in mind when it comes to defining 'subversiveness' in romances is that a work can only really be labelled 'subversive' when compared to other novels and/or societal norms. I'll use Crusie as an example again. She'd been reading the classics, in which there were
miserable women like the one who pursued the life she wanted, had great sex, and then ate arsenic; or the one who pursued the life she wanted, had great sex, and then threw herself under a train; or my personal fave, the one who pursued the life she wanted, had lousy sex with a masochistic dweeb, and spent the rest of her endless life atoning by doing good works in a letter sweater.
In comparison with Madame Bovary, Anna Karenina or The Scarlet Letter, yes, of course the treatment of sexuality in many romances looks subversive. Juliet Flesch comments that 'In general, the moral, social and ethical stance adopted by many Australian romance writers is tolerant and progressive, most notably in relation to the rights of women, children and ethnic minorities' (2004: 295). One person's 'tolerant and progressive' can be another's 'subversive' and yet another's 'deeply conservative' because so much depends on which books or social norms you're measuring them against.

Kimber also commented that some people claim that
the very fact romances sell like hotcakes proves they are not only a commercial force to be reckoned with but they deserve more literary respect.

I've gone along with this for a while, and tried to broaden my horizons beyond historicals, thinking that perhaps there existed a bright world of top-notch romances out there. But even though I've tried hard to give them benefit of the doubt, I'm forced to the conclusion that most romances are indeed filled with cardboard characters, clichés and bad writing. The blogosphere decries the double-standard applied to fiction written by women for women, but I think we're guilty of applying a double standard ourselves. I think we just accept lower-quality writing in romances because they're "fun" to read.

This isn't to say there aren't good romance writers out there. But I have to disagree with the argument that because they're popular and profitable, romances as a genre deserve more respect. Popularity does not imply quality.
High sales can, I think, be taken as an indication that the genre is a popular culture phenomenon which should not be ignored. They also tell us that the books contain something which appeals to a large number of people and that they may therefore give some insight into the aspirations and tastes of a great many readers.

However, readers select books for a number of reasons. These may include: literary style; complex world-building; complex, realistic characterisation; intellectual stimulation; emotional impact; fast-moving plot; 'escape'; validation/reassurance. Some books work on more levels than others: while some novels may combine an exciting plot with well-drawn characters, an engaging underlying theme and complex use of imagery, others may only only succeed in a few of these areas. As Pacatrue commented: 'If a novel can be enjoyable without good characters, that simply means its found a different way to accomplish the task. I'm just wary of the notion that we forgive bad novels because we enjoy them. If we enjoy them, then they aren't bad.' It might, however, have been even more enjoyable (and a better book) had it had 'good characters' too. If one could exclude the effect of external factors such as good promotion and distribution, quirks of survival (some texts might be classics had they not been lost in the centuries since they were written) or some element which leads them to become 'set texts' in schools and universities, my intuition would be that novels which succeed in more areas (characterisation, theme, plot, style etc) are more likely to become classics, because there is more chance that some element of the novel will continue to appeal to readers even while other elements of the writing go out of fashion. Success on many levels also makes it more likely that the book will continue to appeal to the same reader when she or he re-reads the novel. Pacatrue asked 'are romance novels like cotton candy that vanishes in the blink of an eye, or are they a savory treat that you can go back to over and over?' I think some can be read and re-read but once the element of surprise is lost, a novel must depend on success in areas other than the plot twists if it is to engage the reader.

Success in characterisation, style etc is, however, a subjective matter. Catherine Sheldrick Ross and Mary K. Chelton carried out a survey of 'heavy readers' and found that
When readers reject a book as "poorly written", they often mean that the book was successfully written to achieve an effect that they personally dislike - too sexually arousing, too scary, too sentimental, too full of verbal effects, too descriptive, or too literary for them. A fan of the stripped-down Hemingway style might dislike the sensuous language of romance and declare that all romances are "poorly written." (2001: 53)
I've mentioned their findings and discussed them in more detail here. The tastes of academics, and their judgements about literary merit, are also subjective. To take an example from medieval literature, cancionero poetry placed many restrictions on the poet:
This restriction is a sign of ingenuity: to operate successfully within the very narrow limits allowed by the new convention is a supreme test of a poet's skill. [...]
The skill and the restriction are conceptual as well as metrical [...] the vocabulary is remarkably limited both in quantity and in type (nearly all of the words are abstract). This, of course, makes it very difficult for the modern reader to concentrate on even a short poem like a canción [...] It is tempting to regard these late canciones as displays of ultimately pointless ingenuity, and this may prove to be the right answer - some cultures do take disastrously wrong turnings. It is, however, also possible that modern readers have somehow missed the point. (Deyermond 1971: 198)
Or, to take a more recent example which I mentioned in my comments on my last post,
Dickens has always presented problems for literary criticism. For theorists whose critical presuppositions emphasise intelligence, sensitivity and an author in complete control of his work the cruder aspects of his popular art have often proved an unsurmountable obstacle. (Alan Shelston)
What constitutes 'literary merit', then, seems to be at least partly a matter of taste.

  • Deyermond, A. D., 1971. A Literary History of Spain: The Middle Ages (London: Ernest Benn Limited).
  • Flesch, Juliet, 2004. From Australia with Love: A History of Modern Australian Popular Romance Novels (Fremantle, Western Australia: Curtin University Press).
  • Krentz, Jayne Ann, 1992. 'Introduction', Dangerous Men and Adventurous Women: Romance Writers on the Appeal of the Romance, ed. Jayne Ann Krentz (Philadelphia: University of Pennsylvania Press), pp. 1-9.
  • Sheldrick Ross, Catherine & Chelton, Mary K., 2001. ‘Reader’s Advisory: Matching Mood and Material’, Library Journal (February 1): 52-55.

* To state the obvious, there are no heroines in m/m romances.